Honey Nut Cheerios Bee A Coder

When Honey Nut Cheerios wanted to help teach kids coding literacy, we launched BeeACoder.com, an online coding camp where kids could learn the basics and create their own game.

We used the stars of Nickelodeon’s GameShakers to build buzz via on air and social, and to help kids on the site with tutorial videos.

Over 1 million kids checked out BeeACoder.com, spending on average an hour and 15 minutes per session strengthening their coding skills.

I wrote the scripts for this project and provided writing direction on the web experience.

TV Commercial

Site Experience

Social Content

Case Study

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